by Flack » Wed Mar 21, 2012 8:32 am
David Klein once said his greatest dream was to own an ice cream truck and drive around town delivering ice cream to kids for free. In the film, Klein's son describes him as being addicted to bringing happiness to people. That's a great trait for a human being and a terrible one for anyone going into business for himself.
Throughout Candyman, time after time we see Klein being taken advantage of -- first by a partner, who illegally claims the Jelly Belly trademark and extorts Klein for $64k, then by another partner, to whom Klein trades 50% of the business in exchange for a building and a start up business. ("He literally traded the magic jelly beans for a cow," his son laments.) As the same of Jelly Belly jelly beans take off, Klein gets pushed into selling the business to a the candy company that manufactured them for him. Had he not sold, the company admits they would have stopped production, taken him to court, waited for Klein to go bankrupt, renamed the product, and begun selling them under a new name.
In the end, the man formerly known as "Mr. Jelly Belly" (he used to dress up in a costume and travel around to promote the candy) sold the company for $5 million, half of which went to the guy he traded 50% of the company to. Klein's name was promptly disassociated from the company. His name was removed from the "official history" of the candy. He's not mentioned in any of the company's promotional material. At one point he's sad to discover that he's not even mentioned in a book titled "the complete history of jelly belly".
In 2006, Jelly Belly sold $160 million dollars worth of jelly beans. David Klein, on the other other hand, has invented a bevy of candies you've never heard of, including some sort of gummy rat, something that comes in a urine specimin container, and "edible candy art sand". Klein's most recent product are his "Beyond Gournet Jelly Beans". From the press release:
With David’s Signature ‘Beyond Gourmet’ Jelly Beans™, consumers will be able to take a delicious sensory journey around the world, experiencing the world’s finest and most exotic spices, herbs, roots, flowers, fruits, and nuts specific to world cultures. David’s ‘Beyond Gourmet’ jelly beans will enable one to create haute cuisine and exotic dishes using the taste elements of each jelly bean. Imagine creating a Thai Lemongrass Curry or an Indian Mango Chutney dish by constructing complex dishes in your mouth, and giving it an explosion of taste that hits all your senses – you can do that with the jelly beans provided in the “Sweet, Salty, Savory and Hot” collection, and the recipes included.
The ‘Sweet, Salty, Savory and Hot” Collection, which is made of 100% natural jelly beans, will include the following 16 flavors: Bacon (Natural and kosher), Thai Chili, Habanero, Chipotle, Himalayan Sea Salt, Wasabi, Ginger, Mango, Pineapple, Guava, Coconut, Ruby Grapefruit, Banana, Pomegranate, Vanilla bean, and Black Cherry.
I have heard people say "nice guys finish last," but this film is a 100-minute-long reminder of it.
David Klein once said his greatest dream was to own an ice cream truck and drive around town delivering ice cream to kids for free. In the film, Klein's son describes him as being addicted to bringing happiness to people. That's a great trait for a human being and a terrible one for anyone going into business for himself.
Throughout Candyman, time after time we see Klein being taken advantage of -- first by a partner, who illegally claims the Jelly Belly trademark and extorts Klein for $64k, then by another partner, to whom Klein trades 50% of the business in exchange for a building and a start up business. ("He literally traded the magic jelly beans for a cow," his son laments.) As the same of Jelly Belly jelly beans take off, Klein gets pushed into selling the business to a the candy company that manufactured them for him. Had he not sold, the company admits they would have stopped production, taken him to court, waited for Klein to go bankrupt, renamed the product, and begun selling them under a new name.
In the end, the man formerly known as "Mr. Jelly Belly" (he used to dress up in a costume and travel around to promote the candy) sold the company for $5 million, half of which went to the guy he traded 50% of the company to. Klein's name was promptly disassociated from the company. His name was removed from the "official history" of the candy. He's not mentioned in any of the company's promotional material. At one point he's sad to discover that he's not even mentioned in a book titled "the complete history of jelly belly".
In 2006, Jelly Belly sold $160 million dollars worth of jelly beans. David Klein, on the other other hand, has invented a bevy of candies you've never heard of, including some sort of gummy rat, something that comes in a urine specimin container, and "edible candy art sand". Klein's most recent product are his "Beyond Gournet Jelly Beans". From the press release:
[quote]With David’s Signature ‘Beyond Gourmet’ Jelly Beans™, consumers will be able to take a delicious sensory journey around the world, experiencing the world’s finest and most exotic spices, herbs, roots, flowers, fruits, and nuts specific to world cultures. David’s ‘Beyond Gourmet’ jelly beans will enable one to create haute cuisine and exotic dishes using the taste elements of each jelly bean. Imagine creating a Thai Lemongrass Curry or an Indian Mango Chutney dish by constructing complex dishes in your mouth, and giving it an explosion of taste that hits all your senses – you can do that with the jelly beans provided in the “Sweet, Salty, Savory and Hot” collection, and the recipes included.
The ‘Sweet, Salty, Savory and Hot” Collection, which is made of 100% natural jelly beans, will include the following 16 flavors: Bacon (Natural and kosher), Thai Chili, Habanero, Chipotle, Himalayan Sea Salt, Wasabi, Ginger, Mango, Pineapple, Guava, Coconut, Ruby Grapefruit, Banana, Pomegranate, Vanilla bean, and Black Cherry.[/quote]
I have heard people say "nice guys finish last," but this film is a 100-minute-long reminder of it.